Eddie and Arthur met over a decade ago, as apprentices at the salon AKS. Where they began their careers learning from top stylists and colorists. Each specializing in their own art, Eddie as a colorist and Arthur as a stylist. Soon they became friends and partners, as a team they eventually moved on to yet another top NYC salon, Oscar Blandi on Madison Ave. Here is where they really owned their skills, combining their previous experience and executing beautiful work and growing their own clientele. Sharing the dream to one day have their own salon, they decided as friends, and team to become partners for this goal. Eddie Arthur Salon was born, following true to their experience the salon is located on Madison Ave, providing quality services to our clientele.



Senior Stylist

From the young age of sixteen, Russian born, Arthur Shamalov, knew hairstyling was in his blood. By the age of 22, Arthur became the youngest stylist at the iconic Oscar Blandi Salon. His unique approach, vision, and finesse has allowed him to work with many A-list celebrities and socialites. After many years of honing his craft, the time has come for him to venture out on his own.


Senior Stylist

Corinna Rubinov has been working in the NYC beauty industry for over 15 years. No stranger to Madison Avenue, Corinna studied at salon A.K.S before expanding her career at Oscar Blandi. Corinna strives for her clients to leave the salon looking and feeling beautiful. She believes an amazing hair day creates confidence and a positive outlook; whether its her volume-boosting layers or gorgeous, lasting blowouts. An amazing haircut has movement, is modern and enhances a client’s total look. Corinna enjoys educating her clients about their hair and how to easily recreate their look at home. Corinna has a natural way of connecting with clients; taking the time to understand them and create exactly the finished look that they imagined. People come from all over the world to have their hair cut by Corinna. Her talent has been sought after by InStyle magazine, the Morning Show, Dana Buchman and Abercrombie and Fitch.


Senior Stylist

Celebrity stylist, Rita Zito started her career at the young age of 19 at the Oscar Blandi Salon. Rita’s credits include national print and broadcast media such as Live with Kelly & Ryan, Oprah Winfrey Show, Cosmopolitan Magazine, GQ, Men’s Health, Mercedes-Benz Fashion Week, and more. Rita has styled some of Hollywood’s biggest stars including.

Kelly Ripa, Sofia Vergara, Brooke Shields, Ivanka Trump, Julia Stiles, Minka Kelly, Rosario Dawson, Rita Wilson, among others. Rita creates styles for each individual, keeping in mind personality, face structure and lifestyle. She believes that hair is what gives people the confidence to step into the world and feel good about themselves.


Senior Stylist

Robert J Donnelly has been formally educated with a Bachelor of Fine Arts degree and Masters degree in Packaging design. With his perspective of design he is able to create and enhance a fashion forward look for each individual client. After owning a private boutique salon with Thomas Signorelli on the upper Eastside for the past 25 years, we are now happy to be part of the creative team at EddieArthur Salon.



A New York native, Esmeralda Rizzo grew up in suburban Queens where everyone follows the same path. Esmeralda knew what she loved and knew what her calling was – to be a hair stylist working in Manhattan. Her education comes from well-known institutes such as Aveda and Hair Design Institute to name a few. Even more impressive, Esmeralda’s was educated at L’Oréal, taught by renowned stylist Yves Fouquerel. Vidal Sassoon protégé, Sean Chin Sue is also counted in Rizzo’s list of legendary teachers. For the last seven years following the completion of her education, Esmeralda has worked at top New York City salons including Pierre Michel, Oscar Blondi and Rita Hazan.

Rizzo’s expertise is picking the right shape for her client’s face structure. Esmeralda feels as a stylist…”you are an artist.” Attention to detail is everything and that can be seen with each elated client who walks out the salon doors. Amongst Esmeralda’s many follicular talents is her ability to do a full, sexy blow dry. Her stellar reviews are endless, they speak volumes!



Born in New York and raised by New Jersey, Maria Ashley Ruiz always dreamed of becoming a New York City Stylist! Her career began in 2011 when she started at Oscar Blandi and expanded her experience at Nunziosaviano.
Maria specializes in keratin treatments, extensions, and haircuts, leaving each client 100% satisfied after each service.
She now has reconnected with friends and past coworkers, working along side Eddie and Arthur on Madison Avenue
a walk away from the beautiful Central Park


Senior Colorist

Alexis Antonellis began her career at LaCoupe Hair Salon on Madison Avenue. She subsequently moved on to Frederic Fekkai where she mastered the technique of Balayage Highlighting, further developing her career at Salon A.K.S. and the Oscar Blandi Salon, she gained recognition and international clientele, solidifying her spot as one of NYC’s top colorists including being voted “BEST COLORIST” by New York Magazine . She is now continuing her career with 25+ years of experience at EDDIE ARTHUR SALON.


Senior Colorist

Thomas began his career back in the 1980’s and gained his hair color expertise under the guidance of the legendary Jon Guenter. A member for years of the Congress Of Colorists. Specializing in natural looking reds, blondes and brunettes. Thomas’s motto is the hair must be in peak condition to properly showcase the luxurious colors created. Rich, healthy, shiny luminous hair.

Owners of the House Of Signorelli Salon for the past 25 years with his partner stylist and make up artist Robert Donnelly just steps off of Madison Avenue closed their doors and are now happy to join the team of talented artists at the Eddie Arthur Salon



Making every woman look and feel her best is simply “another day in paradise” for Eddie Rubinov. His relaxed, unconventional, and unpretentious approach has made him the go-to guy for natural blondes and no-maintenance hair color.

Growing up in Russia, Eddie had the opportunity to be surrounded by beautiful and inspiring things his entire childhood. Hair has been the canvas to his artistic expression and creative outlet. His training has come from some of the most respected names in the industry; Kyle White, Frank Friscioni, and Scott Peper.
Today, he is the salon’s premier colorist and has been wowing clients with his skills for 15 years. As a colorist, he focuses on maintaining the integrity of each client’s hair and jumps at any opportunity to create a signature blonde, a vibrant redhead or a rich chocolate brunette. Eddie is simply doing great hair for great clients and loving every minute of it.



Christine Neos born and raised in New York refers to herself as the new generation of hair color. Incorporating the newest innovations of hair color into the salon she thrives to evolve this new era of color within each client. Starting in the business from a young age, she has dedicated years of training under NYCs top colorist including; Kyle White and Scott Peper. Her mission is to give each client a look that complements their personality and is customized to their lifestyle.

Christine’s passion for the industry has let her create masterpieces, whether it be a fierce redhead, blonde bombshell, effortlessly rich brunette, or even a funky pop of color. She especially enjoys creating a wide variety of blondes, referring to herself as the blonding expert. Continuing education is key in her career. She dedicates her education to classes such as seasonal trends, highlighting- balayage, and personalized formulation of red heads and brunettes. Her endless love for this business allows her attention to detail, consistency, and dedication to create the perfect hair color allowing it to speak volumes.



Rebecca has had a passion for hair since she could remember. Beginning her career at the age of 18. She has continued educating herself on new techniques and staying up to date with the latest trends. She quickly climbed the ladder from assistant to becoming a colorist at the Oscar Blandi Salon within a few years, becoming an essential member of the new generation in hair color. Rebecca’s approach to hair is to give a customized look to each and every one of her clients that fits their individual lifestyle. Being able to provide beautiful, low maintenance, healthy hair to her clients is a priority. “My goal is to have every client leaving with a smile on there face and hair that’s going to turn heads!.



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